We have been at your feet to ensure maximum comfort since 1981. We want you to be comfortable walking on the ground you tread every day, whatever your story. May your good morning start in the sole with exclusive elegance and comfort.
The union between craft and technology has created a shoe which reflects a single idea: to combine comfort and functionality with a contemporary design. Our attention to detail with a craft approach integrated with the mechanical aspect of production (all distributed over an area of 8,000 m2). A shoe that was originally designed for a woman and a lady that has evolved both in style and thought dressing three different generations.
An elegant care enjoyed by several generations with three different brand lines: Blanco & Negro (reinventing the design approach, 1994), Silvia Hernández (footwear for younger women, 2000) and Ricardo Hernández (footwear for men, 2003).
A GREAT TRADITION
THE CAPITAL OF FOOTWEAR
When you visit La Rioja, you are assailed by a wave of different sensations. Suddenly, what you wear is all about your feet, evoking a universe of emotions: you are in Arnedo, the capital of footwear. A city that every day seeks to reconcile the mystical with the artisan, the old with the modern, the design and the original so that your footprint in the world is a lasting and unmissable one. May you tread with a firm step on the path of your life.
The company has its origins in the early nineteenth century when farmers made their first footwear tough enough to work in the fields. Later, transformed into artisans of comfort and tradition, they took Arnedo to the top of the pile.
FOOTWEAR WITH ITS OWN NAME
In 1910, Mr. Faustino Muro began fashioning leather shoes. Later, three of his managers (Gastesi, Domínguez and Pascual) founded other companies.
THE GOLDEN AGE
In 1930, Calzados Sevillas established in La Rioja, becoming a technological pioneer as it turned out 25,000 pairs of shoes a day. From 1950 to 1960, the industry that honours the art of walking grew exponentially.
LOOKING AT FEET FOR INSPIRATION
People’s feet: An open window, a flash of imagination… What inspires us? Without a doubt, it is people’s feet. A glance down to see which direction to take for our next collections. A glance at people’s feet to know how they will look in our footwear.
EVERYTHING BEGINS WITH A PENCIL
A doodle, a drawing… That is how we summon imagination. It all starts with a pencil, a trace that draws a new collection, an idea, a shoe. A sketch in a notebook, on a handwritten piece of paper which turns into the perfect shoe for you.
Elegance. Style. Personality. Throughout the entire shoe manufacturing process, we work to ensure that the result of our effort is your comfort. May the energy and passion that we invest into your shoes become a pleasant sensation accompanying your steps with elegance.
A PRODUCT TO MEASURE
We are different. We go out to pursue the craft with a great last. At Pitillos, we work with lasts that we make ourselves. The last is undoubtedly one of the icons of Pitillos and an essential element in the thorough process of our work.
LOVE FOR DETAIL
It is said that the most important is in the details, as it is all about the little things that touch our hearts. This is why we have brought the loving care our hands together with the latest machine technology to create a shoe that not only suits you but inspires you. A shoe with a good feel.
The use of thermo-regulatory material provided by Arneplant offers greater comfort and breathability. It also eliminates any type of smell, keeping the the foot dry with an absorption system which is better than the leather.
100 % NATURAL MATERIALS
With the greatest love and detail, we treat our shoe leather with top quality materials, 90 % of which are Italian:calf leather mostly, and sometimes buffalo or kid leather. We give special importance to patent leather, as today it is the main item in our production.
LAST GENERATION INSOLES
They contain anti-bacterial treatment and absorbent tissuesto keep your feet well ventilated. In addition, they incorporate “comfort systems” to prevent foot fatigue through the comfort provided by the cushioning system.
STEP OUT WITH CONFIDENCE!
Our shoe soles are composed of quality products such as TPU, latex and polyurethane, giving greater quality to the shoe and ensuring safety when walking.
“Everything will be fine, whether you step with the right foot ot the left foot on the path you build every day".
Without forgetting our origins, we are currently working on opening up new markets. From neighbourhood shoe stores to the most demanding feet in European capitals, we are proud to offer our experience with aquality service that brings breath of fresh air to the Pitillos brand around the world, besides our presence at international footwear fairs such as MICAM, held in Milan.
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